Political Advertising In Nigeria
- Format: Paperback
- Quantity (in stock): 2
₦7,000.00
Ex Tax: ₦7,000.00
N.B
At the moment, we only deliver to customers in Ibadan and Abuja. If you will like to have books delivered to you anywhere else in Nigeria, please visit our konga store to make your order.The book is an attempt at chronicling and documenting what transpired in Nigeria's political advertising space before independent, from 1958-2019.
The views of stakeholders in advertising were sought, particularly in the area of political advertising.
The book is a highly ambitious book, not only is it rich in information about the trajectory of political advertising in Nigeria from the first republic era to the epochal 2015 presidential election, in which the ruling party lost power for the first time, but it also offers a critical perspective from both industry experts and government regulators.
